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ADDYS 2018

Your local American Advertising Awards competition is back! Submissions to the 2018 ADDYS are officially open starting January 1, 2018Click here for all the important details – including fees and a helpful check list  for how to submit.

 

Deadline extended to MON, JAN 22

Late online submission closes TUE, JAN 23

Make sure you submit before these deadlines: 

Online submissions close – Friday, January 19, 2018 by 6 p.m.

Physical entry drop-off close – Friday, January 19, 2018 by 6 p.m.

Late online submissions close (with late fee) – Monday, January 22, 2018 by 6 p.m.

Late physical entry drop-off close (with late fee) – Monday, January 22 by 6 p.m.

 

The physical entry drop-off location will be at CiesaDesign, 200 E Grand River Ave, Lansing, MI 48906.  

Special Showing

On January 12, at 12pm, students in the Department of Advertising + Public Relations, who traveled to compete in China, will present the work they produced during an intense week of work. Two of the four teams, returned home with One Club Silver Pencils.  
Presentation takes place in room 145, Commarts building, MSU.

Watch the Video

MSU Students at One Show Greater China Festival

Eight Michigan State University students were awarded silver pencils at this year’s One Show Greater China Festival for campaign designs they curated for Chevrolet.

 

Taking place over a week in Shanghai, the students were tasked with designing an advertising campaign for the car company’s branch in the country, also working with industry mentors for guidance in their concept creation. 

 

The advertising and public relations students were among nearly 400 other competitors from various regions in China, alongside nine other ADPR students from MSU. The winning campaigns featured plans to promote Chevy as a catalyst for female empowerment and a virtual reality video game where you race Chevy cars, among many others.

 

In addition to competing at the festival, the MSU students had the opportunity to explore Shanghai’s bustling metropolis and enjoy a variety of unique eats. 

 

Visit the team’s blog to read more and watch a mini-documentary on their trip.

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